Why ‘clean wine’ perhaps doesn’t look that clean at all…

May 11, 2021

unfiltered wine laid on its side- Corelli wine

We thought we’d dedicate our technical Tuesday to exploring a new word that has come into some people’s wine lexicon, and why ‘clean wine’ perhaps doesn’t look that clean at all…


 Leading the charge for clean wine brands is Cameron Diaz new wine company Avaline. Founded to provide a haven for health-conscious wine drinkers, wines from Avaline contain ‘little to no chemicals’, and generic information on ingredients and nutrition is provided with each wine.

As an article in vogue explains, the ‘low-intervention' practice of making wine removes the blame for symptoms of redness, acne flare-ups, puffy eyes and rashes from many other culprits, other than the fact you are drinking alcohol. Some people may have reactions to alcohol, yeast and grapes regardless, but if you can remove added sugar, additives, colourings, and commercially produced sulphites, fining agents and yeasts, you may at least solve the problem for some people.

For low-intervention purists and natural wine lovers, unfortunately, Cameron Diaz’s wine won’t make the cut – the wines are chemically filtered (although natural bentonite); sulphites are added (over and above the naturally occurring), and commercial yeasts are used.

 Simply, when you have a real natural wine in front of you, it won’t look very clean at all, and will actually look a little cloudy. And how can it if it’s natural? Try blending a bunch of grapes at home and see what it looks like! The photos in our post show that natural ‘real clean’ wines have a lot of sediment, and if you disturb them from their laid position, the collected goodness disperses into the wine and makes it a little cloudy. More to come on this in future posts!

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